The road ahead is beckoning and our calling is to forge a new path; one that has never been traveled.

 

Cycling is our passion. It is more than a sport; it is our self-expression. It is our way of life and we want to make it the best possible.

 

CUSTOM MADE

DeFeet began by making custom cycling products and we are now the world leader in custom socks and accessories for cycling. Bespoke is our way of offering a special collection of custom apparel that cannot be found anywhere else.

NO HYPE

At Bespoke, we offer the right price for the best products we can build and source. It’s that simple. We are authenticity at its best.

As cyclists, the apparel we wear is part of the experience.  Defeet would like to introduce Bespoke – a new way to experience cycling apparel.

SUSTAINABLE

We will not make what does not sell. This is a lower waste way to manufacture. In the past, when manufacturers wanted to bring a product to market, many sourced large-scale production in countries that could offer the lowest cost without thought to ethical treatment of workers or the environment.

CROWDFUNDED

We design products and put them on DeFeet Bespoke for riders like you. When you back an item and it reaches its funding goal, we go straight to production.

Bespoke’s motto is esse quam videri – “To be, rather than to seem.”

In a world where it is increasingly difficult to discern what is authentic, actions speak louder than words. DeFeet Bespoke brings a pure approach to cycling apparel where we (and you) are truly original, rather than seeming so.

The road ahead is beckoning and our calling is to forge a new path; one that has never been traveled. Bespoke is where we meet. The road less traveled is rarely easy. We go this way because it’s challenging. It’s also hair raising, wild and full of surprises. What you get in return, though, is what matters most.